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How to sell on Twitter, according to Gary Vaynerchuk
People who know me understand that I love good wine and I believe strongly in the economic and societal value of open public networks like Twitter. So, a couple of years ago when I learned about Gary...
View ArticleThe Customer Search Engine for Social Media
Since launching NeedTagger in June, we’ve introduced businesses in thirteen industries to millions of new customer engagement opportunities. Along the way, we’ve received a ton of feedback regarding...
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A New Way Reach New Customers in Social Media: Intent-Targeted Content
To acquire new customers using social media, your best strategy is to share helpful content during authentic moments of need. Recruiting Fans & Influencers Isn’t Enough If your objective for...
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Social Media Enters Its Third Inning
Social media is entering the third inning of its evolution as a marketing channel. Are you ready to score new business? The First Inning: Batter Up! The first inning of social media marketing involved...
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Top 10 Sales Prospecting Tips for Twitter
(note: this article is also available in our Customer Service Center) Mining Twitter for leads and sales prospects isn’t hard, but takes a bit of practice. Based on our experience helping businesses...
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Holiday Shoppers on Twitter: Black Friday and the Hottest Gifts of the Year
Happy Holidays from NeedTagger! To celebrate the upcoming retail season, we just added two new prospecting streams for our Retail industry users: Holiday: People in the market for popular holiday items...
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How To Create A Customer Prospecting Stream On Twitter (using NeedTagger)
NeedTagger helps you find and engage with people who may need your business right now. Creating an intent-filtered prospecting stream for your business is easy. If you’ve ever used an advanced search...
View ArticleLive interview with Vernon Niven, CEO of NeedTagger
I just finished a live interview on Joanne Quinn-Smith’s TechnoGranny radio show (online audience of 1 million). Every week, Joanne introduces her audience to a new technology or marketing practice,...
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How To See What Local Shoppers Want from Santa
Right now, Twitter is chirping with hundreds of thousands of shoppers (each day) spilling the beans on what they want for Christmas. If you’re selling what they’re buying, these tweets represent an...
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5 Ways to Build Your Business Using NeedTagger
There are many ways to use an intent-mining service like NeedTagger to build your business on Twitter. Here are the five most popular types of prospecting streams on our service: Find new customers –...
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Why I Won’t Follow Your Brand in #SocialMedia – And What You Can Do About It
I don’t know about you, but most of my money is spent with companies that I probably won’t *ever* follow on Facebook or Twitter, long term. I’ll make exceptions for deals, but then I’m cancelling that...
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How to sell on Twitter, according to Gary Vaynerchuk
People who know me understand that I love good wine and I believe strongly in the economic and societal value of open public networks like Twitter. So, a couple of years ago when I learned about Gary...
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Social Sharing Outranks Many Other SEO Techniques (Study)
A recent Searchmetrics’ study of 300,000 websites reported that social sharing behavior is strongly correlated with high page rank. According to this report, sharing engaging content in social networks...
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Inbound Marketing and the Rise of Crappy Content
It took Google thirteen years to fill the online marketplace with customers and vendors. Now, new content marketing practices such as blogging and marketing automation are filling the market with...
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Does Purchase Intent Exist in Social Media?
Does purchase intent exist in social media? and, can it be mined for leads and sales like search engine queries can? For most marketers, purchase intent doesn’t pop into their head when talking about...
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How To Reach More Customers In Social Media: Be ‘Helpful’, not ‘Interesting’
A recent Forbes.com article proudly laid down a challenge to the global business world: ”Be Interesting – or Be Ignored“. (image credit: Shirtoid, where you can put it on a tshirt) The article claims...
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Reaching Customers When They Need You the Most: Marketing to Life Events in...
We discuss our most important life events in social media all the time. This opens the door for savvy and sensitive marketers to connect with new customers in ways never dreamed of just five years ago....
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The Geography of Happiness According to 10 Million Tweets (makes me sad)
Yesterday, ALEXIS C. MADRIGAL the Technology senior editor of The Atlantic (a publication I frequently enjoy), published an article called, The Geography of Happiness According to 10 Million Tweets....
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Intent Marketing: A New Way To Reach Customers in Social Media
To acquire customers with social media, share your most helpful content with people who need it, as close to their moment of need as possible. Recruiting Fans Isn’t Enough Is your social media...
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How To Capture Leads, Acquire New Customers and Sell On Twitter
Can You Really Sell On Twitter? Let’s end this debate once and for all: yes, you can meet new prospects, capture new leads, acquire customers and sell products and services using Twitter. Thousands of...
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